Snoitulos Ten

When email marketing it would be nice to know what keywords should be avoided. Below is a list of 300 keywords and phrases that are often restricted by email spam filters. Avoiding these keywords will help your email marketing message to be delivered. We also suggest that you try to follow email marketing best practices.

The ProFusion Mailer has an excellent built in spam filtering tool that reviews your email blast for spam keywords prior to you sending. It also rates each keyword on a scale … Continue Reading

With the New Year comes new marketing strategies. If you are considering starting up an email marketing campaign, you’ll want to follow the 7 rules below to make sure that you are CAN-SPAM compliant.

1. Don’t use false or misleading header information. Your “From,” “To,” “Reply-To,” and routing information – including the originating domain name and email address – must be accurate and identify the person or business who initiated the message.
2. Don’t use deceptive subject lines. The subject line must accurately reflect the content of the message.
3. Identify the message as an ad. The law … Continue Reading
   

I get asked questions like this all the time. The simple answer is: “Maybe you don’t.” If you are comfortable doing what you are doing and your business is meeting it’s growth projections, you may not. But, consider this; if you are not growing or you are tired of advertising that is becoming less and less productive and more and more expensive, then a website is your most effective least expensive marketing vehicle next to a business card.

Let’s face it. If you do not have a business card and a business phone today. How serious are you really, about being … Continue Reading

Ask the average person to name 2 of the 7 dwarfs and 99% will be able to do it. Ask that same person to name 2 of the 9 supreme court justices in the US and 80% won’t be able to do it. Maybe its because we don’t give our Justices cute nick names. Judge Roberts was nominated by Bush and went to Harvard, if you combine the 2 we could call Judge Roberts, Hushy. More people might be able to remember it that way. They still wouldn’t remember his politics, but that is another blog.

What does that have to … Continue Reading

Do you ever find yourself using Instant Messenger (IM) to communicate with another person; the conversation has drawn on for so long your fingers are getting tired? Or you have typed so long trying to relay an issue that you find yourself back where you started? Usually, these IM conversations are done in an effort to avoid having to call the person you are IM’ing with. Sometimes this is faster and easier, allowing you to have three and four instant message conversations at one time. In today’s day and age this is amazingly efficient. IM … Continue Reading

Last week I discussed Communication, Why is it so hard? ; we analyzed a few very important items that all of your PMS posts should include. This week we are going to look into enhancing your PMS posts to emphasize important features.

Net Solutions North America makes every effort to allow you contact with our Developers and Graphic Artists. This allows you greater control and input in the Website Design and Creation.

Providing unedited & unapproved control to our clients is a double edged sword. While … Continue Reading

Google is constantly working on developing new and innovative ways to allow webmasters to promote their sites and increase the rankings of their client’s sites. It seems that almost every month, Google releases a Beta version of a new application. The following is a description of three of the primary free features Google offers to webmasters to promote and list their sites. Continue Reading

Welcome to the Search Engine Optimization (SEO) section of the NSNA Newsletter! Each month you will provided with the most up to date tips, tricks and suggestions for SEO success in this highly competitive market. For the first couple of months I will provide some suggestions for cheap and easy ways that you can get your client’s site started on the track towards Search Engine greatness!

The first step is using our ProFusion applications built in abilities to have dynamic Meta Tag Titles, Descriptions and Keywords. This should be unique for each page of your site. Here are a few guidelines … Continue Reading

Last month we reviewed three free features of Google: site submission, sitemap and maps. These are all essential to anyone interested in getting indexed by Google and more importantly found by potential clients.

This month we are going to look at another free feature of Google called Google Base

As described by Google:

“Google Base is a place where you can easily submit all types of online and offline content, which we’ll make searchable on Google (if your content isn’t online yet, we’ll put it there). You can describe any item you post with attributes, which will help people find it … Continue Reading

What do users see when they see your website?

According to a study conducted last year by the Nielsen Norman Group, they see a big F. The study, which used special eyetracking equipment to measure how much users looked as specific parts of a web page, showed users tended to view sites in a pattern that looks roughly like an “F,” scanning across the top and down the left-hand side. In addition, they spent almost no time looking at large images, banner ads, or other graphic content. In fact, they often skipped over meaningful content if it looked too much like … Continue Reading