Most of the line items below have been pulled from other locations on the web. This post is designed to put all the nuggets of information we felt were valuable in one place. In some cases we took editorial liberty over the comment.

• With mass-market e-mail accounts, including MSN Hotmail, AOL! Email, Google GMail and Yahoo! Mail users share their e-mail domains (e.g., “@hotmail.com,” “@msn.com,” “@aol.com,” “@gmail,” “@comcast.com”, “@qwest.com”, “@verizon.com,” “@yahoo.com, ” etc.) with millions of other users, which makes it impossible to create a truly unique e-mail identity for you and/or your business.
• Users of Free email or ISP provided email are frequently being pestered with unwanted and intrusive on-page advertisements. Ad placement is one of the main reasons that these providers can offer their services for free.
• Hotmail and Yahoo! Mail users are more likely than most other e-mail users to be blitzed with electronic spam. And as a result have instigated strict adherence to Sender Frame Policy, Reverse Domain Name Server lookup and other means to attempt to identify legitimate email from spammers.
• Hotmail, Gmail, AOL and Yahoo! Mail networks are prone to attacks by phishers, pharmers, hackers, crackers and other cyber crooks who attempt to steal sensitive information or plant e-mail worms, Trojan Horses and other malware.
• Online merchants might refuse your order. Much Internet fraud – the vast majority, in fact is associated with mass-market e-mail accounts. Some merchants simply refuse to accept orders from users who attempt to order using any free accounts.
• There are a number of places that webmasters can go now to check to see if an email account is a free or legitimate email account.
• You might lose your account if you do not use it within a certain time. Sure, that is not a big deal if you use it only for casual, occasional contacts. But it is crucial if you used it to register at Web sites, for example. If there are problems with your account and your e-mail address is expired, you´re out of luck.
• Because users of Free Email accounts share their Internet domains with millions of other users across the Web, they run the risk of having their e-mail addresses accidentally blacklisted by recipients that decide to block entire domains from their inboxes, rather than just specific e-mail addresses. Such blanket blacklistings thus may hurt users that aren´t guilty of spamming or any other netiquette breaches.
• If your website application has forms or shopping cart or sends auto-responder messages, and you are not using domain based email to send those messages from an approved IP address of the website application server then you must have an appropriate SPF and rDNS record placed in your DNS.

Reasons to use Domain Based Email for your ProFusion Products Hosted Website:

1. Domain based email legitimizes your business correspondence.
2. ProFusion Hosted Email provides for correct rDNS and correctly configured SPF records.
3. If your email becomes undeliverable due to black-listing of your domain or IP address, we step in to attempt to rectify the problem.
4. There is only one place to call when you experience issues with website initiated or email based issues.
5. There is much less chance of finger-pointing. You have removed one vendor from the equation.
6. You have 24×7 access to your email from anywhere you have Internet access.
7. You can have some level of email archiving and back-up and restore of your webmail files.
8. You have ongoing configuration/monitoring of SPAM filters and individual control to further filter emails at the server level.
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